Machine Learning for marketers. No data scientist required.

BULLSEYE is an automated Machine Learning platform for marketers that quickly provides accurate answers to the most pressing questions you have about your customers and their predictive behavior.

Watch our video, “A Day in the Life of Mary the Marketer”.

A low-risk and easy-to-use tool, BULLSEYE gives you insights to questions like these:

  • Which of my customers are likely to leave?
  • Who is likely to buy this product?
  • Where is the opportunity for more sales?




Powered by IBM® Data Science

BULLSEYE is a hosted, cloud-based service available by subscription on IBM’s robust, Machine Learning platform.

Ready to use right out-of-the-box
BULLSEYE comes with dozens of pre-built questions on retention, purchase propensity, engagement, product, profitability and segmentation to give you insights on day one. BULLSEYE is also completely customizable to answer your unique questions.

An intuitive, easy-to-use interface
BULLSEYE shines in its simplicity with a web-based front-end. You can interact with your predictive insights via any web browser.



  • Monthly subscription pricing
  • A two-week implementation at a flat rate cost
  • Dozens of pre-built predictive models
  • Fully customizable to answer your unique questions
  • Visualization and reporting tools
  • A hassle-free, cloud-based deployment

Take a quick tour of BULLSEYE



  • No software, just answers – perfect for a departmental purchase
  • Designed for marketers, not data scientists
  • Find cross-sell and up-sell opportunities that you don’t know exist
  • Improve segmentation and optimize the data you already have
  • Be smarter with the data you have to find quantifiable results

BULLSEYE is brought to you by Revelwood Labs, the innovation center of Revelwood Inc. where our thought leaders and engineers collaborate to build great new products and useful solutions to propel your business forward.

Our mission is simple—identify, explore and build new technologies that enhance IBM Business Analytics products. Our commitment to R&D is a driving factor that has kept Revelwood at the forefront of IBM Business Analytics partners for over two decades.

Revelwood Labs has spawned a number of state-of-the-art solutions including Revelwood Lightspeed, Dynamo!, Quantum for TM1 and the Revelwood Performance Toolkit.

Check back often for more exciting developments.



For more information contact:

Lisa Minneci

Schedule your Revelwood BULLSEYE demo today