IBM Cognos TM1
This publisher is a global provider of content and content-enabled workflow solutions in the areas of scientific, technical, medical and scholarly research. It also offers professional development and education. The core business produces scientific, technical, medical and scholarly journals, reference works, books, database services and advertising. Its additional offerings include professional books, subscription products, certification and training services, and integrated online teaching and learning.
The company had a global planning system in place, and wanted to develop a custom technical planning model for its complex and unique business needs. The publisher turned to Revelwood to design, develop and implement the technical planning model. The technical planning model would enable them to plan down to a very granular level such as planning by individual subject categories and product types. Additionally, the new technical planning model needed to reflect the company’s existing approach of top-down planning.
Since the publisher already used IBM Cognos TM1 for its global planning solution, it made sense to turn to TM1 for the technical planning model. To some that might seem an odd choice, since TM1 is typically used for bottom-up planning and financial reporting. However, the team at Revelwood knew that TM1 could not only do top-down planning, but it was also the best solution for the publishing company’s complexity and volume of products for which it wanted to plan.
Some client engagements are straightforward technology implementations, and others require taking a step back and assessing some of the internal business processes before developing the model and application. This publisher was a case of the latter. The Revelwood team helped the company to reevaluate what it needed to plan for, versus what it needed to analyze. For example, before using the TM1 technical planning model, the company would plan to a level of detail that included whether the books sold were hard cover or paperback. In the end, the Revelwood team and the publisher determined that for planning, it was not necessary to factor in the type of material of each book sold. It was more important to plan by category and by product type.
With this new technical planning model, the publishing company can ask:
- Which subject categories are growing in revenue and which categories are stagnant or shrinking?
- Is there seasonality for specific subject categories or product types?
- What product types are increasing in popularity and what product types are declining?
Today, using the TM1 technical planning model, this publishing firm takes a top-down approach to planning, and can do so multi-dimensionally. It can plan with one consolidated number and then spread that down to tens of thousands of individual SKUs. This new model, with a traditional approach the company preferred, delivers a much easier and faster approach to planning.
With the IBM predictive analytics-based sales and marketing application, this insurance company is able to prioritize lead lists, resulting in an average 45% success rate for sales. Read More
Using IBM PCI, this B2B retailer can increase incremental sales by optimizing the advertisements it serves up to specific customers in its predictive digital marketing platform Read More
Travel & Transportation (Airline)
With an operational analytics solution in TM1, the airline is better able to identify problem areas in its operations and can understand, react to and plan for trends based on a number of variables. Read More
Media & Entertainment
Using an "ultimates" module in TM1, this entertainment company can capture the expected revenue and costs of film and TV titles and project the overall lifetime value. Read More
Real Estate Investment Trust
A TM1-based capacity planning and lease analysis solution enables this real estate company to analyze granular information by tenant, by lease and by building. Read More
Oil & Gas
Using an operational forecasting and capacity planning solution in TM1, this oil and gas company has much better visibility into its operations by pipeline, by movement and by customer. Read More
As a result of a TM1-based volume planning, demand planning and capacity planning solution, this roofer knows which plants are under-performing or over-performing and how to optimize production. Read More
Food & Beverage
With a TM1-based demand and sales planning system, this brewer can now make strategic decisions on where to invest marketing and sales support by wholesaler. Read More
With a TM1-based volume planning solution, this beverage manufacturer can now anticipate demand based on previous sales volume in many different ways. Read More
With IBM Cognos TM1, this financial services firm can more easily keep track of its clients and its assets under management to better understand how different aspects of its services are performing. Read More
Using IBM Cognos TM1, this global publisher relies on a technical planning model to perform granular, top-down planning, such as by individual subject categories and product types. Read More
With a TM1-based demand planning application, this professional services firm can analyze demand by role, project, geography and status. Read More
Since deploying an incentive compensation solution in TM1, the hotel has seen significant process efficiencies, a reduction in calculation and payout errors and improved visibility for advanced analytics. Read More
With Revelwood Lightspeed and IBM Cognos TM1 on Cloud, this investment bank extended its key financial planning and reporting information to more decision makers throughout its organization. Read More
By using BULLSEYE™, a cruise line can easily identify and analyze its top quartile customers and others like them across its business to drive profitability across the entire business. Read More
Health and Wellness
A national fitness chain can use BULLSEYE™ to help proactively identify customer churn in order to increase its member retention rates and therefore increase profits. Read More
An online distributor, a retail business, can use BULLSEYE™ to identify the complementary products to its top 100 SKUs, enabling a greater increase in revenues. Read More
With IBM predictive analytics technologies, this regional bank can serve up personalized information to customers using its online and mobile banking solutions. Read More